Entrex Chooses PR Newswire to Expand Communications to Private Companies

NEW YORK, August 5, PRNewswire — Entrex, the global source to find, track, research, manage and trade private companies, today announced that it has selected PR Newswire to assist Entrex's private company clients in communicating breaking news and information to the media, financial community and the general public.

By utilizing PR Newswire's national news distribution circuit, Entrex's clients will be able to formally communicate news and information about their business, increasing their exposure among key audiences. News releases distributed over PR Newswire's national newsline, US1, reach over 4,000 print, online and broadcast media throughout the country, in addition to thousands of websites and online financial databases.

"Any business model that supports the idea of greater transparency by encouraging more disclosure is good for the market," said Dave Armon, chief operating officer of PR Newswire. "Through PR Newswire, Entrex's clients will be able to build credibility and visibility among potential investors, partners and customers, as well as reporters at key national, regional and trade media outlets, which will help to further each company's pursuit of capital investments and organic growth."

"As the leader in the newswire service industry, PR Newswire was selected by Entrex to offer our clients a wide breadth of business communications expertise and the ability to communicate and promote their messages on a level of professionalism associated with Fortune 500 companies," said Stephen H. Watkins, CEO of Entrex.

To take advantage of PR Newswire's services, Entrex's clients can access information at http://toolkit.prnewswire.com/Entrex/, a site that contains practical information on how to get started using the newswire and related services, as well as day-to-day public relations tips and tactics.

Entrex companies will also benefit from PR Newswire's Search Engine Visibility (SEV) technology, which helps to increase a company's search engine exposure while providing a means to monitor the traffic generated by an announcement and the keywords used by the public to arrive at the releases.

Watkins said, "Ensuring that each announcement is at the top of searches on companies and topics related to the industry enhances a company's online presence, which in turn drives traffic to company websites and provides an additional instrument for creating interest."

Watkins continued, "Our partnership is all about reaching out to private companies. After each company has completed Entrex's credibility process, PR Newswire will distribute a news release announcing the addition of the newly Registered Member Company to Entrex's membership, thus creating a new channel for exposure and visibility for the company."

Armon concluded, "Today, private companies have increasingly more complex and sophisticated communications needs. Much of what has transpired in the public company market is affecting the way in which private companies elect to communicate about their businesses. As Entrex's clients' businesses mature, we will be well positioned to assist their expanding communications needs."

About Private Company Index

The Private Company Index (www.privatecompanyindex.com) provides the financial and investment community a resource to objectively measure private business activity. The Index also allows business owners and the general public the ability to follow the trends and productivity of privately owned businesses.

The Index was created by Entrex (www.entrex.net)-the global source to find, research, track, manage and trade interests in private companies- along with the Private Business Channel (PBC) (www.privatebusinesschannel.com) an online video and television production company featuring the best-of-breed private companies on the path to open their equity to private investors.